Jak FM Radio-Jakarta (101 FM)

Frequency     : 101 FM

Station ID     : One O One JAK FM

Format     : Adult Contemporary Hits Radio

Tagline   : Best Music from the 90's and Today

Music Characteristic : Hits music from 90's and today, upbeat, easy listening

Language     : Indonesian 70%, English and others 30%

Brand Value   : Charming, aspirational, focus, popular, adventurous

Listeners Profile

Sex   : Male, female

Age   : 25 - 34 years (main), 35 - 45 years (spread)

SES   : A, B

Marital Status : Single, newly wed

Education      :   Academy, university

Geographic    :   Jakarta

Characteristic : Young urban, upcoming professionals, outgoing, modern, trendy, brand sensitive